Website Managers Reveals Key to Customer Retention

Website Managers, LLC provides web site Hosting, design and development for small and home-based business. Most of their business comes from word of mouth referrals. As a home-based business themselves, Website Managers prides themselves in prompt, personal and professional support.

Steering away from expensive, main-stream media exposure has allowed Website Managers to grow at a steady pace and retain most of their clients since starting the business in 1998.

When asked how the company has maintained their growth and retained their clients for so long, Jim Hutchinson, Lead Developer and Project Manager said, “It is all about personal relationships. Contrary to the methods that larger companies use to grow so fast that they assign numbers to their customers and lose site of their primary purpose, we get to know our customers on a more personal level, many of whom I can recognize by the sound of their voices. I learn what their skills are, encourage them to continue developing those skills and show them how to perform various tasks better, easier and faster.”

“Meanwhile, the clients have us do the programming and design that they are not familiar or comfortable with. This is a win-win relationship where both parties learn about each other and benefit from the strengths we both have.”

“When I find a software package or service that will help our clients increase traffic to their websites, improve their customer service skills, or help them maintain parts of their web sites on their own, I first fully investigate the products or services.”

“Only after I determine if our clients will benefit from the additional services, I offer it to them with a full explanation of why I endorse that service. In return, our clients show they are thankful for us keeping their best interests in mind by staying with us instead of going to larger companies for their Hosting services. Many of them consult with us before purchasing another product or service to see if we agree that it will help them, or hinder their progress.”

One program that Website Managers recently purchased full rights to, offering to enhance customer communications, is Response Monster. Response Monster is an autoresponder software package that can be installed on individual web sites. It allows the web site owners to run their own service without the monthly fees that are charged by large, well-known autoresponder companies. Response Monster includes many of the features that the larger companies offer for a monthly charge. With Response Monster our clients only pay once for the software, training and installation.

Running a business should be treated like having a classroom of students. An instructor can only retain effective communication if the class is kept at a reasonable size. After that, additional manpower should be obtained to serve the others. Too many companies lose sight of that basic principle and suffer high turn-over rates. That can have a positive effect on smaller companies as the forgotten or mistreated clients seek more personalized services.

To learn more about Website Managers, visit www.websitemanagers.net
To learn more about Response Monster, visit www.responsemonster.com
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